Client: Hyundai Trucks NZ in partnership with Allison Transmission
Type: Promotional campaign video

Challenge:
The client wanted to communicate the benefits of Allison Transmission’s fully automatic gearboxes in their Hyundai trucks — both in terms of performance and ease of use for staff.

Solution:
We crafted a dynamic campaign video that featured interviews, motion footage of the trucks on the road, and staff testimonials. The storytelling was focused on real-world use and practical benefits, creating an authentic message that spoke directly to their market.

Outcome:
The video was used as a cornerstone asset across digital platforms, training materials, and dealership promotions. It helped to position Hyundai as a leader in smart commercial vehicle solutions and strengthened the alliance with Allison Transmission in the eyes of prospective buyers.